Monday, December 14, 2009

Press Release for Grand Opening of a Dental Care Facility

A sample press release for a large scale dental service company 

(BUSINESS WIRE)-- Bright Now! Dental Inc., the nation's leading provider of business support services to dentists, announces the grand opening of a new Castle Dental office in Kyle. Located at 5103 Kyle Center Drive in the Kyle Corners Shopping Center, the office provides families with a convenient, comfortable environment where they can receive the latest in comprehensive, full-serve quality dental care.


The opening of this office continues the growth and mission of Bright Now! Dental Inc. which is to provide "Smiles for Everyone!" by bringing quality, affordable full-service dental care to local neighborhoods. Other Castle Dental offices that have opened in the Austin-area include offices in Cedar Park, Killeen, Round Rock and Austin (in the Tech Ridge Shopping Center). This Austin opening marks the 14th Castle Dental office in the Austin-area.

The office is equipped to provide prompt, efficient dental care, and offers general dentistry, preventive care, children's dentistry, and specialty care services including orthodontics (braces), teeth whitening and LUMINEERS BY CERINATE® (a patented, contact lens-thin - approximately .2 mm - super translucent porcelain veneers that offer a painless way to permanently whiter, perfectly aligned teeth in two to three visits). Castle Dental accepts most insurance plans, offers financing on approved credit, and offers a dental discount program for patients without insurance. The office is open five days a week, Monday thru Friday.

Monday, December 7, 2009

Publicity and PR for Opening of Affiliate Hotel

Hotel H20 Opens
WorldHotels proudly announces further expansion in South east Asia by welcoming chic Manila resort H20 as the first affiliate hotel in the Philippines.


The stylish urban resort overlooking Manila Bay will be Manila’s newest upscale hotel when it opens in August and has joined WorldsHotels as part of the Deluxe Collection.

The 147-room urban resort in Luneta is renowned for its unique aquarium-themed rooms and suites with stunning panoramic views over Manila Bay. Interiors have been described as "fabulous, modern, chic, inviting and decadent".

Appealing to discerning business and leisure travellers, it is also distinguished by hi-tech in-room facilities, ultra-comfortable furniture and stylish design. Hotel facilities include a health club and spa, club floor, bar, cocktail lounge, library, hotel shop and business center. Hotel H2O also offers spacious conference rooms equipped with modern facilities, making it an ideal choice for business meetings. In addition, Hotel H2O includes a membership club catering for the business and social needs of its guests and members.

The hotel provides its guests access to 11 bars and restaurants within the mall complex, each offering a wide and unique dining experience while staying in Manila.

Friday, December 4, 2009

Promo for Golf Resort and Country Club


The Best Treat for All Golf Enthusiasts!

The Hornet's Nest Golf Resort is the ideal 2-hour getaway out of the city where you can spend a relaxing weekend hitting the greens. Come and tee-off at our beautiful yet challenging 800 acres sprawl and enjoy our 18-hole championship golf course.
The course is open seven days a week, 7am - 10pm. We have a fully-stocked pro-shop with top of the line golf gear and motorized carts available for hire and purchase.

Enjoy our breathtaking wood lands where you can hike, fish and go horse riding. Dine in our intimate clubhouse and enjoy the view of the golf course while you feast on the best seafood paella in this side of the region. Have your desired meals à la carte or buffet-style.

Aside from our lavish resort accommodations, we also pamper our guests at our cedar and lavendar aromatherapy spa. There’s no better place to spend the weekend than the Hornet's Nest Golf Resort.

Wednesday, December 2, 2009

Publicity Release for Environmental Project by Hotel Chain


Beach Clean Up

Over 80 staff members from the Discovery Shores Hotel in Boracay recently combed the island's busiest localities to clear these areas of debris that have been washed ashore and other refuse left behind by visitors.

The Beach rehab clean up is part of the Discovery Shores environmental protection program.

The campaign is one of the environmental projects the hotel has lined up for this year.

Monday, November 30, 2009

Sample News Release of Food Chain Promoting Corporate Social Responsibility

A sample media release on how corporations can support social advocacies during a company milestone.


Dunkin' Donuts holds bloodletting anew in celebration of 27th anniversary

Dunkin Donuts has again affirmed its commitment to help the needy by helping the National Red Cross in its quest to continuously save lives.

This is the third year that Dunkin' Donuts has mounted the said corporate social responsibility effort. As a way of celebrating its 27th anniversary in Asia, the activity was participated by its employees, including its franchisees and some walk-in volunteers and donors.

The National Red Cross chairman for blood services Rosa Rosal, who was at the blood letting activity said that she is happy that Dunkin' Donuts is lending its support to their cause.

The number of blood bags have swelled ever since they got involved in this program. This year, participants numbered at 349 and the bags donated totaled 245.

Thursday, November 26, 2009

Sample Press Release for Spa and Beauty Center

The Oriental Spa, with its delightful and soothing ambience, is the perfect haven from the stress of urban life. We offer a wide range of holistic and rejuvenating treatments, both traditional and contemporary, to suit every individual.

Our innovative and restorative treatments merge ancient and modern techniques from around the world, using fine, imported products and pure essential oils.

Relax in an environment that delights all your senses. With the perfect ambience and legendary service, the Oriental Spa offers its guests a completely luxurious spa experience.

Soak your worries and stresses away in a nourishing bath filled with rose petals, essential oils and sea salt. Candles and music set the mood for a relaxing and romantic interlude as you enjoy any of our aromatherapy treatments.

Our spa receptionist will be happy to answer any questions you may have regarding our services.

Monday, November 23, 2009

Sample Publicity for Food and Beverage Restaurants

Home to niche dining and partying venues, the vibes are palapable in this part of town!

2Hot Halal Cafe 
Sink your teeth into satay-flavoured sandwiches or savour the sweet zing of achar drizzled on a crispy fish fillet. Sit outside and enjoy the waterfront view and let our contemporary Asian  fare surprise you with its take on international cuisine, reminiscent of Singapore's rich flavours.

Paulaner Brauhaus 
The atmosphere is hearty on ground level at Paulaner Brauhaus, where patrons get a taste of possibly the best beer in the world. Whether its Munich lager or Munich Dark, the beer is superbly aromatic and smooth. Dinner is served on the second level, where hungry patrons dig into traditional pork knuckles, sausages with sauerkraut and cold cuts. It is popularly known as Singapore's only German microbrewery.

Original Sin
If gluttony is your Original Sin, then this food outlet lets you indulge without feeling too guilty.The cuisine is mediterranean and vegetarian, placed in the capable hands of chef-owner Marisa Bertocchi. Sample innovative salads, mezze plates, cheese dishes and wine and coffee.

Ichiban Boshi
Japanese dining with a dash of modern simplicity. Find favourites such as fresh sushi and sashimi, soba and udon, as well as delightful set meals. The specialty here is miso based dishes and kushiyaki- sizzling skewers of meat and vegetables served piping hot off the grill and dipped in savoury sauces.

Friday, November 20, 2009

Christmas Press Release for Shopping Mall

As wintry evenings signal the nearing Christmas Eve, completing your Christmas list becomes most essential. Shower some love this Christmas with only the finest gift items from the country's premier retail chain, Rustans. Housing the finest items, this one-stop shopping enclave sets the perfect gift ideas for our loved ones.


For Him:
Clad your man with the latest in men's fashion from world renowned brands - D&G, Cavali, Versace, Paul Smith. In keeping with the latest trends, leather satchels and sleek footwear in different styles together with classic money clips, cuff links and leather wallets in different designs render unmistakable style.

For Her:
For the woman in your life, we offer a great array of fashion labels, designer bags and fine jewelry that are sure to have her looking stunning for an evening of Christmas celebration. Set her mood right with the latest glamorous ensembles from Helmut Lang, Tadashi, Diane Von Furstenberg and more.


For Kids:
Only for our little bundles of joy, our homegrown brands showcases children's apparel made only for the finest organic materials. The latest baby collection of Tiffany & Co. alongside Gund stuff animals has your baby set for the happiest time of the year.

Wednesday, November 18, 2009

Press Release for a Herbal Tea Brand


Overcome the Bad Effects of a Christmas Binge

The season for binge eating is nearly over. Luckily, its side effects can be reduced through sips of brown rice tea. Brown rice teas is rich in fiber, a nutrient that helps maintain ideal weight, regulate cholesterol, and improve gastrointestinal health in the face of heavy holiday food intake.

Highlanders Brown Rice Tea is made from premium grade unpolished brown rice and licorice herb, using only the finest ingriedients that conform to healthy diet requirements. It contains no caffeine, sugar, salt or preservatives.

Cleanse, detoxify and rejuvenate your body as you enjoy the taste of Highlanders Brown Rice Tea.

Monday, November 16, 2009

Press Release for New Product Arrivals of Bed Linen Collection


New Year, New Linens

Welcome 2010 with new linens. Sheridan's latest bed linen collection inspires you to recreate or upgrade your space with designs from its Deluxe and Signature lines.
Sheridan's Deluxe Collection features a 600 thread count cotton sateens. For instance, the Biella features platinum-colored linen that exudes smart tailoring with its mitered corners. The Alto has a geometric jacquard with pinstripe weave in white.

For those who prefer the classic contemporary look, Sheridan's signature collection offers two lightweight jacquards. St. Regis delicate tones on yarn-dyed jacquard meticulously blends wicker weave swirls and pinstripe patterns in soothing metallic tones throughout the design.

If you want your bedrom to be the perfect escape on a relaxing weekend, then the Sheridan coast collection is the perfect linen ensemble for your bed. Enjoy the welcome retreat with two alternatives - the Budoni and Carlo.

Budoni is a sporty yet fashionable blue and white chambray combo that features contrasting textures fused with nautically inspired silver button tabs. Carlo, on the other hand, showcases energetic woven stripes with contrast detailing and classic fabric covered red buttons.

Aside from its new arrivals, another reason to check out Sheridan products is its ongoing New Year sale which runs until February.

Sheridan is currently available at High Street Mall, North City.

Thursday, August 27, 2009

Sample Press Release Announcing Campaign


Snippets from the American Suzuki announcement of the start of its advertising campaign.

'Way of Life' Brand Philosophy Taps Into Motorcycle Heritage

Following three years of record growth and on the heels of three major product introductions, American Suzuki Motor Corporation today launches a new brand campaign designed to more fully reflect its heritage as a company that builds exciting vehicles -- from motorcycles to automobiles.

Suzuki's new communication strategy reflects Americans' widespread recognition and appreciation of the company's motorcycles, and it also brings greater clarity to Suzuki's "Way of Life" brand mantra, which promises vehicles that are designed for life enthusiasts -- those who choose to live life to the fullest and not simply watch it go by.

The campaign also features four 30-second commercials that integrate the invigorating thrills of riding a Suzuki motorcycle, while showcasing the product strengths of Suzuki's vehicles.

Developed in conjunction with the company's advertising agency, Colby & Partners of Brea, Calif., the comprehensive campaign sets the stage for an indelible stamp on Suzuki's brand identity as the company expands and improves its product line in 2007 and the years to come.

"If you entertain people, you get them to listen to your story. We were in the fortunate position of having a real story to tell, a question to put to the viewer, the idea that our cars and SUVs could be as much fun as our bikes," said Carmen Dorr, creative director of Colby & Partners.

In addition to a dedicated television and print campaign, Suzuki also will launch a series of in-cinema and in-flight print and television efforts to support its all-new XL7.

Wednesday, August 5, 2009

New Year Promo for Hotel Suites


End 2010 with a blast at the Hotel Suites. Gather your friends and loved ones and greet 2010 in style. Have a mouthwatering dinner at Cola Café and dance the night away with the rhythmic beat of the hotel’s in-house entertainers on Dec. 31, from 10:30 p.m. to 2 a.m., for only $200 per person.


Let wine, music and dance mark your New Year‘s Eve. Drink all you can with a choice of your favorite beer, wines and cocktails for only $150 per person.

Who says New Year celebrations have to be noisy and rowdy? This year, welcome the New Year in quiet elegance away from the usual smoke and fireworks. Celebrate the New Year in a one-bedroom suite for only $500 net per person per night.

Inclusions are overnight room accommodations with buffet breakfast for two, complimentary use of the infinity pool and gym, complimentary buffet dinner for two, complimentary wine toasting for two, and late checkout at 2 p.m. the following day. The Hotel Suites is conveniently located at South Bay City. For inquiries or reservations, call 555,2500

Sample New Year Press Release for Hotel


Send off 2010 and welcome the New Year with a bang at the One Parkplace.

Prep for a night of party-hopping till the wee hours of the morning in any of our well-appointed rooms with the New Year’s Eve room package which starts at $500++ for an overnight stay in a deluxe room with a hearty buffet brunch for two adults and two children aged five and below and a host of discounts and privileges from the restaurant outlets, gym and salon.

Troop to the One Parkplace's Bistro and kick off the merrymaking with an exquisite and lavish buffet dinner and delight in a spread of international favorites for only $300 net, complete with a choice of bottomless iced tea or glass of red or white wine and fun party favors.

Then greet the brand new year at the hotel lobby with a fun and lively New Year’s Eve Countdown Party complete with flowing drinks, a cocktail buffet, and live entertainment, all for only $500 net. Party starts at 9 p.m.

Room rates are valid only for local residents and expatriates. For inquiries or reservations, call 444-4455.

Friday, July 31, 2009

Sample Mother's Day Press Release

Grab the perfect opportunity to show your mom, wife or grandmother how much you love and appreciate her this coming Mother's Day with premiere lifestyle destination Marqion Resort and Spa.

Share with your mom a day she will always remember at our Mommy Gala Night, where she will be serenaded by captivating musical performances by local artists. Also, buy mom the perfect gift in our Resort shop with up to 10% discount on selected home items.

To know more about our promo log on to www.marqionresortspa.com

Karaoke Bar Promo Flyer


Sing-a-Gig, the karaoke bar that redefined the local karaoke scene, celebrates with the graduates on their special day.

Recognizing the effort of young achievers, Sing-a-Gig the karaoke bar is here to reward the hard labor with the gift of premium karaoke fun. We are giving graduating students cool prizes, fantastic freebies and rewards them with a gift of global entertainment and karaoke experience. 

Mall Publicity with Mascot Press Release


As part of our festive tradition, North Mall brings everyone a barrel of excitement with Carnival fun with Macy the Ferret Mascot. This event is in partnership with Mega Gifts Licensing International Corporation. Carnival fun with Macy the Ferret Mascot will be from 9am to 2pm, while the meet and greet session will start at 2pm.  Free goody bags and Macy items will be given to the first 20 patrons.

Sample Shopping Mall Press Release

Shop and Watch at Hyper Malls

Hyper Mall's cinema can accommodate an estimated 500 movie goers, ideal for companies and institutions organizing premiere showings. The mall has four guaranteed seats-only cinemas which are equipped with the latest surround stereo sound and plush cinema seats.

Hyper Mall located at Bay side is the premiere shopping dining and entertainment destination.

Mall hours are from 10am to 9pm.

Example Event Promo for Bars and Clubs


It's time to treat your friends to a great bonding moment at Lugar Plaza's "Best Friends Night-Out" promo! For only $25, enjoy a bucket (six bottles of beer) light or pale pilsen plus your choice of appetizer. You also get a complimentary cheese and nut platter. 

This promo is available everyday from 9pm-2am for the whole month of July 2010. 

Sample Credit Card Rewards Press Release

Travel and exploring new experiences are essential parts of the affluent lifestyle. Imagine seeing the world in a more novel way - like through the seat of a Ferrari Spider as it speeds through the hills of Rome, and enjoying a good night's rest on a feather bed mattress before the next adventure. FinanceOne Credit Card offers rewards to its customers by fulfilling their aspirations.

Touring Rome on a top-end Italian sportscar is one of the experiential travel rewards being offered to FinanceOne International Dollar Platinum Card holders. We also list other fascinating gifts such as - the feather bed mattress which comes in two sizes -- and an array of services which selected card members can redeem using points they earn when they use their FinanceOne Credit Card.

To learn more about our travel rewards program call our 24 hour customer hotline at 555-5555.

Hotel Press Release Sample

Be Pampered at the Palace!

There's never been a better time to explore the urban pleasures that await you at the ritzy Palace Constance. And for those whose passion is opulence, the hotel recently inaugurated the Constancia Gold Suite.

Avail of a 30% discount when you book yourself a room at Palace Constance, prices inclusive of buffet breakfast. Special long-staying guest rates available. For inquiries and reservations, dial  555-5555.

Sunday, July 5, 2009

The World of Press Release Services

Welcome corporate and marketing beagle! What brings you here?

You want immediate release? I know, I know...

Life used to be so easy for copywriters and all those working in the PR machine. Now there's so much to do, more hooks and openers for email marketing newsletters, mail-to-order catalogs or that damned cheap 3-fold leaflet brochure.

Most of the time the caffeine doesn't deliver or juice us up with the right thoughts. I guess this calls for some inspiration and I hope this blog helps with the many PR marketing samples I'm going to post this season for every kind of business venture out there.